Calories do the losing.
Every workable diet creates a calorie deficit. Keto, fasting and low-fat are tools—not loopholes in physics.
Put in your details. Get a starting calorie target, macros, BMI and weekly pace—with enough context to actually use them.
Calculate my targetsFree. Private. No email ambush.
01 / YOUR NUMBERS
This is a useful starting point, not a prophecy. Run it, follow it, then adjust using real-world progress.
02 / THE PLAYBOOK
What you repeatedly do with them is where fat loss actually happens.
Every workable diet creates a calorie deficit. Keto, fasting and low-fat are tools—not loopholes in physics.
A theoretically perfect diet you hate is useless. Build around your tastes, schedule and personality.
Protein helps retain muscle and keeps hunger under control while calories are lower.
Aim for 70–80% whole, nutrient-rich food. Leave 20–30% for flexibility. You’re dieting, not joining a cult.
Strength training tells your body to keep muscle. Cardio is useful for health and extra expenditure, but it doesn’t outrank the diet.
Walking and everyday movement add up across the other 163-ish hours of your week. A 10,000-step target is a simple place to start.
03 / WHEN PROGRESS STALLS
Daily weight is noisy. Track a weekly average, measurements and photos before deciding the plan has stopped working.
Keep protein where it is. Reduce carbs if you prefer higher carbs, or fats if you prefer higher fats.
If the trend is still flat and adherence is honest, make another small adjustment. No crash-diet theatrics required.
04 / STRAIGHT ANSWERS
No. Meal frequency doesn’t meaningfully change fat loss when calories are equal. Choose a pattern that controls hunger and fits your life.
Only if it pushes you into a calorie surplus. The clock isn’t sneaking calories into your food.
No. You can’t choose where fat comes off. You can choose which muscles you train and build.
No. It’s good for health and can help the deficit. It simply shouldn’t replace strength training or calorie control.
Prioritise protein, vegetables, fruit, whole grains and other high-fibre foods. Use consistent meal times and don’t make the diet needlessly restrictive.
No supplement rescues a weak diet, poor sleep and inconsistent training. Get those in order first.
Built as an interactive, plain-English interpretation of the principles in Physiqonomics’ fat-loss guide. Read the original article.
Adults only. This is educational, not medical advice. If you are pregnant, under 20, have an eating-disorder history or a medical condition, get individual advice before dieting.